Pre-Sale Gaming & Bonus Content
Increase sales by tapping into pre-sale gaming and reservation programs
Gaming is a $40 billion industry with a large fan base of casual and fanatic gamers. The Adility promotions platform, layered on top of the Incomm POSA rails, enables retailers to instantly add pre-sale gaming cards to their product catalog, lock in the sales of a future product release and lift the sale by linking exclusive bonus content to a pre-sale card.
With Adility, retailers can easily create and participate in pre-sale gaming programs where bonus content is delivered upon the purchase of a pre-sale gaming card. The Adility promotions platform enables retailers to choose gaming partners and the bonus content that is delivered to the consumer as an incentive for the pre-sale.
Program Features
Create promotions:
- Online interface to define promotions, messaging and creative
- Attach any number of promotions (bonus content) to a pre-sale card
Control distribution:
- Retailer-branded site to deliver bonus content
- Secure management of personal information
- Landing page for each game embedded in micro site
"LinkedIn" for pre-sale gaming:
- Invite gaming and console partners to sponsor promotions
- Game partners can participate in promo definition
- One-click connection to gaming and console partners
Bonus content delivery and security:
- Validation of activated pre-sale gaming card
- Status change of original pre-sale card after bonus is delivered
- Secure storage and delivery of "hot" PINs from gaming and console partners
Sample Card Partners
